{"id":1467,"date":"2025-03-31T14:08:35","date_gmt":"2025-03-31T14:08:35","guid":{"rendered":"https:\/\/dailyfresh-media.com\/?page_id=1467"},"modified":"2025-05-12T13:11:36","modified_gmt":"2025-05-12T13:11:36","slug":"petzl","status":"publish","type":"page","link":"https:\/\/dailyfresh-media.com\/en\/case-studies\/petzl\/","title":{"rendered":"Petzl"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1467\" class=\"elementor elementor-1467\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05f3a58 e-flex e-con-boxed e-con e-parent\" data-id=\"05f3a58\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd8cd40 elementor-widget elementor-widget-image\" data-id=\"dd8cd40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"158\" height=\"80\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/logo-petzl.png\" class=\"attachment-full size-full wp-image-1547\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-299cea6 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"299cea6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Campagne Outdoor<\/h1>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59c606b e-con-full e-flex e-con e-child\" data-id=\"59c606b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c9909c elementor-widget elementor-widget-heading\" data-id=\"4c9909c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9ation graphique<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c8de6b elementor-widget elementor-widget-heading\" data-id=\"9c8de6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">D\u00e9ploiement<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2641f8 elementor-widget elementor-widget-heading\" data-id=\"d2641f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Conseil<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd9b6a3 e-con-full e-flex e-con e-parent\" data-id=\"cd9b6a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-14e8f73 e-con-full e-flex e-con e-child\" data-id=\"14e8f73\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d489619 e-con-full e-flex e-con e-child\" data-id=\"d489619\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed886d elementor-widget elementor-widget-heading\" data-id=\"4ed886d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Une Campagne \u00e0 Dimension Internationale<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8829ea e-con-full e-flex e-con e-child\" data-id=\"d8829ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48691e7 elementor-widget elementor-widget-text-editor\" data-id=\"48691e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tEn 2023, Petzl, marque embl\u00e9matique des \u00e9quipements outdoor, a souhait\u00e9 renforcer sa pr\u00e9sence digitale et g\u00e9n\u00e9rer des leads qualifi\u00e9s aupr\u00e8s des passionn\u00e9s et pratiquants d\u2019Outdoor. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-920e413 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"920e413\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faf0cf7 elementor-widget elementor-widget-text-editor\" data-id=\"faf0cf7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La campagne s\u2019est articul\u00e9e autour de deux objectifs principaux :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4779acf elementor-widget elementor-widget-text-editor\" data-id=\"4779acf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u2022 G\u00e9n\u00e9rer du trafic qualifi\u00e9<\/strong><br \/><strong>\u2022 G\u00e9n\u00e9rer des leads<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55b9fb elementor-widget elementor-widget-text-editor\" data-id=\"d55b9fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La campagne s\u2019est d\u00e9ploy\u00e9e sur <b>11 pays<\/b> et sur une p\u00e9riode de mai \u00e0 d\u00e9cembre 2023, en plusieurs phases distinctes selon les zones g\u00e9ographiques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-facea44 e-con-full e-flex e-con e-child\" data-id=\"facea44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-599978c elementor-widget elementor-widget-image\" data-id=\"599978c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"744\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-1_total.jpg\" class=\"attachment-large size-large wp-image-1557\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-1_total.jpg 889w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-1_total-300x279.jpg 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-1_total-768x714.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b903bbd e-flex e-con-boxed e-con e-parent\" data-id=\"b903bbd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-451ce3b elementor-widget elementor-widget-heading\" data-id=\"451ce3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chiffres Cl\u00e9s et R\u00e9sultats<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad0a299 e-flex e-con-boxed e-con e-child\" data-id=\"ad0a299\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a1a156 elementor-widget-mobile__width-inherit elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"5a1a156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Leads g\u00e9n\u00e9r\u00e9s<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"50\" data-from-value=\"5\" data-delimiter=\",\">5<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">K<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edd75fb elementor-widget-mobile__width-inherit elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"edd75fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Visites qualifi\u00e9es<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"250\" data-from-value=\"100\" data-delimiter=\",\">100<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">K<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d49910 elementor-widget-mobile__width-inherit elementor-widget__width-initial elementor-widget elementor-widget-counter\" data-id=\"7d49910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Impressions<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"30\" data-from-value=\"10\" data-delimiter=\",\">10<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a04b2f7 e-con-full e-flex e-con e-parent\" data-id=\"a04b2f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4273183 e-con-full e-flex e-con e-child\" data-id=\"4273183\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e7bbb40 e-con-full e-flex e-con e-child\" data-id=\"e7bbb40\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-543cc15 elementor-widget elementor-widget-heading\" data-id=\"543cc15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Personnalis\u00e9e pour chaque march\u00e9\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-702d227 elementor-widget elementor-widget-text-editor\" data-id=\"702d227\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La strat\u00e9gie a \u00e9t\u00e9 pens\u00e9e pour couvrir plusieurs march\u00e9s strat\u00e9giques en <b>Europe<\/b> et en <b>Am\u00e9rique du Nord<\/b>, avec un ciblage adapt\u00e9 selon les pays :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb9b596 elementor-widget elementor-widget-text-editor\" data-id=\"eb9b596\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u2022 \u00c9tats-Unis<\/strong><br \/><strong>\u2022 Allemagne, Autriche, Suisse, Benelux<\/strong><br \/><strong>\u2022 France, Espagne, Italie<\/strong><br \/><strong>\u2022 Royaume-Uni, Norv\u00e8ge, Su\u00e8de<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09c4e93 elementor-widget elementor-widget-text-editor\" data-id=\"09c4e93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Chaque zone a b\u00e9n\u00e9fici\u00e9 d\u2019une approche sp\u00e9cifique, tenant compte des habitudes digitales locales et des performances observ\u00e9es en temps r\u00e9el.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a836363 e-con-full e-flex e-con e-child\" data-id=\"a836363\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-19bcc07 e-con-full marquee e-flex e-con e-child\" data-id=\"19bcc07\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0d84ef9 e-con-full marquee__group e-flex e-con e-child\" data-id=\"0d84ef9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c7c5d1 elementor-widget elementor-widget-image\" data-id=\"2c7c5d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-1024x1024.png\" class=\"attachment-large size-large wp-image-1664\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb2141f elementor-widget elementor-widget-image\" data-id=\"bb2141f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-1024x1024.png\" class=\"attachment-large size-large wp-image-1665\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eea8f4 elementor-widget elementor-widget-image\" data-id=\"4eea8f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-1024x1024.png\" class=\"attachment-large size-large wp-image-1666\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57d48be e-con-full marquee__group e-flex e-con e-child\" data-id=\"57d48be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdb5f85 elementor-widget elementor-widget-image\" data-id=\"bdb5f85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-1024x1024.png\" class=\"attachment-large size-large wp-image-1664\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-1.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e970b40 elementor-widget elementor-widget-image\" data-id=\"e970b40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-1024x1024.png\" class=\"attachment-large size-large wp-image-1665\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-2.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3742b0 elementor-widget elementor-widget-image\" data-id=\"d3742b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-1024x1024.png\" class=\"attachment-large size-large wp-image-1666\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/1-3.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29bf9d6 e-con-full e-flex e-con e-parent\" data-id=\"29bf9d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-026368d e-con-full e-flex e-con e-child\" data-id=\"026368d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2bafba4 e-con-full e-flex e-con e-child\" data-id=\"2bafba4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5f935b elementor-widget elementor-widget-image\" data-id=\"f5f935b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"188\" height=\"375\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/2-1.gif\" class=\"attachment-large size-large wp-image-1671\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-034d15b e-con-full e-flex e-con e-child\" data-id=\"034d15b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5a8c295 e-con-full e-flex e-con e-child\" data-id=\"5a8c295\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4809490 elementor-widget elementor-widget-heading\" data-id=\"4809490\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Une Approche Omnicanale Performante<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b327bf3 elementor-widget elementor-widget-text-editor\" data-id=\"b327bf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Pour maximiser la port\u00e9e et l\u2019efficacit\u00e9 de la campagne, une strat\u00e9gie multicanale a \u00e9t\u00e9 d\u00e9ploy\u00e9e :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de6de05 elementor-widget elementor-widget-text-editor\" data-id=\"de6de05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u2022 Social Ads<\/strong><br \/><strong>\u2022 Search Ads<\/strong><br \/><strong>\u2022 Media planning<\/strong><br \/><strong>\u2022 Display Programmatique<\/strong><br \/><strong>\u2022 Data targeting<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a0f39b elementor-widget elementor-widget-text-editor\" data-id=\"4a0f39b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019ajustement des budgets entre leads et trafic (S\u00e9lecteur Petzl) a permis d\u2019optimiser le co\u00fbt par lead (CPL) et le taux de conversion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67aa93e e-flex e-con-boxed e-con e-parent\" data-id=\"67aa93e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cde7795 elementor-widget elementor-widget-heading\" data-id=\"cde7795\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9ativit\u00e9 et<br><img decoding=\"async\" class=\"img-h2\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-4_demicercle.jpg\">Exp\u00e9rience Utilisateur<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-687d1c0 elementor-widget elementor-widget-text-editor\" data-id=\"687d1c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019exp\u00e9rience utilisateur a \u00e9t\u00e9 au c\u0153ur de la strat\u00e9gie cr\u00e9ative.<\/p><p>Les publicit\u00e9s ont \u00e9t\u00e9 optimis\u00e9es pour :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1158735 e-flex e-con-boxed e-con e-parent\" data-id=\"1158735\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6d1ce9f e-con-full e-flex e-con e-child\" data-id=\"6d1ce9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b3e9295 e-con-full e-flex e-con e-child\" data-id=\"b3e9295\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a030f46 elementor-widget elementor-widget-image\" data-id=\"a030f46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"504\" height=\"468\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-4_total.jpg\" class=\"attachment-large size-large wp-image-1658\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-4_total.jpg 504w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/strat-4_total-300x279.jpg 300w\" sizes=\"(max-width: 504px) 100vw, 504px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b451c41 elementor-widget elementor-widget-text-editor\" data-id=\"b451c41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Plus de 150 formats cl\u00e9s d\u00e9ploy\u00e9s<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9bba6c elementor-widget elementor-widget-text-editor\" data-id=\"a9bba6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u2022 D\u00e9clinaisons de banni\u00e8res et vid\u00e9os<\/p><p>\u2022 Formats Display, Social (images, carrousels, vid\u00e9os)<\/p><p>\u2022 Adaptation des call-to-actions pour favoriser l\u2019interaction<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cbf2b56 e-con-full e-flex e-con e-child\" data-id=\"cbf2b56\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c1f51d elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7c1f51d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Valoriser l\u2019univers outdoor avec des  \t    visuels immersifs<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Optimiser l\u2019impact via un message clair et engageant :<br><span class=\"tviolet\">\"Exp\u00e9rience the Difference\"<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">D\u00e9cliner les cr\u00e9ations en formats \t  \t    anim\u00e9s et vid\u00e9o pour maximiser  \t \t    l\u2019engagement<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Adapter les messages selon les \t   \t    audiences cibles et leurs centres \t \t    d\u2019int\u00e9r\u00eat<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ad40977 e-flex e-con-boxed e-con e-parent\" data-id=\"ad40977\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb31a90 elementor-widget elementor-widget-text-editor\" data-id=\"fb31a90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"textanim-slide-up\">Cette campagne a d\u00e9montr\u00e9 l\u2019efficacit\u00e9 d\u2019une approche data-driven et omnicanale, combinant une strat\u00e9gie publicitaire agile, un travail cr\u00e9atif optimis\u00e9 et une ex\u00e9cution internationale performante.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6e4b64 e-flex e-con-boxed e-con e-parent\" data-id=\"e6e4b64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c13381 elementor-pagination-type-fraction elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-n-carousel\" data-id=\"0c13381\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;carousel_items&quot;:[{&quot;slide_title&quot;:&quot;Diapositive N\\u00b01&quot;,&quot;_id&quot;:&quot;868bf0d&quot;},{&quot;slide_title&quot;:&quot;Diapositive N\\u00b02&quot;,&quot;_id&quot;:&quot;85cf8ce&quot;},{&quot;slide_title&quot;:&quot;Diapositive N\\u00b03&quot;,&quot;_id&quot;:&quot;720544e&quot;},{&quot;slide_title&quot;:&quot;Diapositive N\\u00b03&quot;,&quot;_id&quot;:&quot;2667600&quot;}],&quot;slides_to_show&quot;:&quot;2&quot;,&quot;offset_sides&quot;:&quot;both&quot;,&quot;offset_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;pagination&quot;:&quot;fraction&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;autoplay_speed&quot;:4000,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;offset_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;arrows&quot;:&quot;yes&quot;,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-carousel swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"1\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26e1b99 e-flex e-con-boxed e-con e-child\" data-id=\"26e1b99\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c3ed33 elementor-widget elementor-widget-image\" data-id=\"1c3ed33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1-1024x1024.png\" class=\"attachment-large size-large wp-image-1667\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1-300x300.png 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1-150x150.png 150w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1-768x768.png 768w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-1.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"2\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9848a56 e-flex e-con-boxed e-con e-child\" data-id=\"9848a56\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb8c07c elementor-widget elementor-widget-image\" data-id=\"eb8c07c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"206\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-2.jpg\" class=\"attachment-large size-large wp-image-1668\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-2.jpg 970w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-2-300x77.jpg 300w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-2-768x198.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"3\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-749f819 e-flex e-con-boxed e-con e-child\" data-id=\"749f819\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2899640 elementor-widget elementor-widget-image\" data-id=\"2899640\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-3-1024x1024.png\" class=\"attachment-large size-large wp-image-1669\" alt=\"\" srcset=\"https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-3-1024x1024.png 1024w, https:\/\/dailyfresh-media.com\/wp-content\/uploads\/2025\/04\/3-3-300x300.png 300w, 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data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4413ea5 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4413ea5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vous avez un projet en t\u00eate ?\nMettons-nous au travail.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d37c79e elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"d37c79e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019expertise de DailyFresh Media aux services de votre entreprise pour concevoir des campagnes publicitaires uniques<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-104a570 elementor-align-center elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"104a570\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/dailyfresh-media.com\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9marrer mon projet<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Campagne Outdoor Cr\u00e9ation graphique D\u00e9ploiement Conseil Une Campagne \u00e0 Dimension Internationale En 2023, Petzl, marque embl\u00e9matique des \u00e9quipements outdoor, a souhait\u00e9 renforcer sa pr\u00e9sence digitale et g\u00e9n\u00e9rer des leads qualifi\u00e9s aupr\u00e8s des passionn\u00e9s et pratiquants d\u2019Outdoor. La campagne s\u2019est articul\u00e9e autour de deux objectifs principaux : \u2022 G\u00e9n\u00e9rer du trafic qualifi\u00e9\u2022 G\u00e9n\u00e9rer des leads La [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":175,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1467","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/pages\/1467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/comments?post=1467"}],"version-history":[{"count":0,"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/pages\/1467\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/pages\/175"}],"wp:attachment":[{"href":"https:\/\/dailyfresh-media.com\/en\/wp-json\/wp\/v2\/media?parent=1467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}