Marketing Technology & AI
Data. Intelligence. Performance.
At Dailyfresh Media, technology and data serve a single ambition: to make advertising smarter, more relevant and more effective.
Our data-driven approach and expertise in artificial intelligence enable us to manage each campaign with precision, transparency and agility.
We combine the power of data, real-time analysis and intelligent automation to optimise results at every stage of the media journey.
A data-driven approach
Data guides our decisions.
We activate the different audience sources to create personalised strategies:
Our campaigns are based on in-depth knowledge of user behaviour, to deliver the right message at the right time, on the right channel.
Artificial intelligence for steering
We integrate predictive and and machine models (machine learning) models
to adjust bids and budgets according to performance, we increase the effectiveness of campaigns while keeping costs under control.
Comprehensive AdTech expertise
Our technology stack integrates the best platforms on the market, from trafficking
performance measurement :
Total control over printing,
Brand-safe, transparent distribution,
Reliable, centralised reporting.
Our tools link data, creation and distribution in a single technological ecosystem.